Skip to main content

Free Webinar 9/28: "The 5 Top Issues Facing Association Publishing Management and how to Tackle Them!"

Did You Know?

  • The average American spends nearly 3 hours a day on their smartphone? And that just ten apps control 98% of that time.
  • Amazon now controls over 50% of all books sales and 85%+ of ebook sales.
  • The resurgence of print is "wishful thinking rather than an understanding of what’s actually happening".
  • Publishers should raise prices: there 's far more flexibility than publishers think.
  • The merger of the International Digital Publishing Forum (IDPF) with the W3C will enable DRM-protected books in browsers.
These are just a few of the many insights you'll learn from digital publishing expert Thad McIlroy in Tizra's free webinar this Thursday. Thad has been on the cutting edge of technology trends for decades, authored or co-authored more than a dozen books, served as Program Director for the Seybold Seminars and written hundreds of articles and posts on subjects ranging from XML to metadata to marketing and publishing automation.
The 5 Top Issues Facing Association Publishing Management and how to Tackle Them!
Thurs., Sep 28, 1:00 PM - 2:00 PM EDT

Comments

Popular posts from this blog

The importance of XML is real, but practicality of PDF gets short shrift

Publisher's weekly seems to have missed a key part of my message during Rebecca's and my backlist tutorial, which is that the long-term term payoff of XML is sufficiently expensive and disruptive that it can't happen quickly for publishers with significantly smaller resources than Thomson's, and that image based solutions like PDF can meet a lot of needs very quickly, for publishers that don't want to postpone full entry into online markets another 2-5 years. The Adobe announcements (especially integration of new e-book formats into print-oriented production tools) seems to present a more practical way for smaller publishers to change their workflows than the "big-bang" conversion project. But that kind of incremental strategy leaves existing PDF and image backlists just the way they are, and means that PDF will be a key part of all solutions for online marketing and product definition for the foreseeable future. Sometimes the future's so bright tha...

Tizra Upgrade Provides a Crisper, More Interactive E-Reading Experience

In the print world, when you think about a reader’s user experience, you consider factors like the size and weight of a book, paper quality, typeface, layout and design.  Moving to digital, some of these factors still hold true, but others are replaced with concerns such as speed, intuitive controls, cross-platform compatibility, plus as with any human interface, a host of intangibles.  We’re always working to make the Tizra reading experience crisper, easier, and less distracting, because happier readers mean happier publishers. Tizra reader upgrade makes it easy to enhance content with interactive lightbox effects. The update builds on Tizra’s ability to provide usability and compatibility across all the most popular web browsers and viewing devices, and is now available to all Tizra customers. Enhancements include:   Speed -- e-reading should be as crisp, fast and simple as turning a page. Your readers are not going to tolerate delays waiting for cont...

Announcing the Tizra Publishing Webinar Series 2017

This September Tizra is launching a new educational program for its association publishing clients and others interested in digital publication best practices. The free series of three monthly webinars led by publishing expert Thad McIlroy is directed to help you become a more effective publishing manager by examining best practices and new trends in online publishing. The first webinar in the series is " The 5 Top Issues Facing Association Publishing Management and How ToTackle Them! " and it takes place on Thursday, September 28 from 1pm - 2pm ET. Registration is free. Description: It’s never been a better time to be an association publisher. The tools, technologies and formats bring information and knowledge to members in record time and in multiple formats. There are challenges, but, as the saying goes, challenge brings opportunity. When Tizra talks with association publishing managers these are the top issues we hear about: 1. Enabling discovery via se...