Sometimes a customer uses our software so well all we can do is gape and point. (Actually, it's been happening quite a lot lately.) Example: The way Columbia University Press has neatly exploited Tizra features to turn simple PDF files into a whole range of ebook products, including... Web-only subscriptions of various durations. Full book download/web combos. Single chapter download/web combos. A reader who just wants to answer quick questions about, say, how the concept of Strategic Innovation applies to Bill Gates, could just buy a chapter and browse it immediately online. Someone with a deep interest in the topic could buy the right to download the whole book, load it into their ereader and take it with them on the road. Tizra's supported these kinds of options—and a lot of others—for some time, but it takes design and copywriting flare to present them in ways users can quickly make sense of. We think the paywall page below does it really nice...
Updates from the world of direct digital publishing.