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Showing posts from 2018

Free Webinar: How to get off the mult-format content treadmill

Free Webinar: Friday, September 21 12-12:30 pm (ET) How to wrangle ALL your content types into one beautiful online hub… and get off the treadmill for good! It never lets up. First it was publications and conference materials. Then blogs and social media. Then webinars, infographics, podcasts and online courses. You keep cranking them out, but where do they all go? How can you keep your communications investment from evaporating at the speed of Twitter? Tizra lets you bring it all together into a great-looking, searchable, mobile-friendly website that delivers long-lasting value to your audience. In 30 minutes you will learn... How to broadcast and curate mixed media types for maximum impact. How to categorize content for ease of use and maintenance. How a well-tuned search can reveal hidden gems. REGISTER NOW!

2018 Tizra User Summit: What We Learned by Meeting Our Customers Where We Are

They say you should "meet your customers where they are." Well, for Tizra 's 4th annual user conference we decided to take a chance and do the opposite. Instead of going to Chicago or DC, where Tizra customers are concentrated, we bet on hosting in our home town of Providence, RI. It's not that we don't love Chicago and DC, but we really felt we could do something special with the home field advantage. As it turns out, we were right. The Tizra user community is a silo-busting mix of creatives, technologists, content strategists and executives, who share the goal of building, engaging and generating value from audiences with digital content. For this crowd, we didn't want a sterile conference facility. We felt that by giving them a place they could really connect with, we'd help them connect with each other. Providence, with its vibrant tech and design scene, walkable downtown, and non-traditional venues, provided just the funky catalyst we were loo

Tizra's new Search is a CODiE Finalist

Tizra's new Einstein Papers search shows how researchers can pinpoint key passages across large numbers of complex documents. We're thrilled to announce that the new search feature we originally developed for the  Einstein Papers Project  has been named a finalist in the 2018 CODiE awards.  The CODiEs have been around for 30 years, and are the software and information industry's only peer-recognized awards program. It's wonderful to see all the hard work recognized in this way! Just as exciting this powerful new content discovery tool is now available for use on all kinds of documents--from scholarly and professional to scientific and technical--through Tizra's new QuickStart option.  Learn more .

New Mobile-Optimized Template Simplifies Site Design

Pre-designed templates are increasingly popular as a quick way to get new Tizra sites launched, or to refresh the design of an existing site.  A key driver in both cases is keeping up with increasingly high user expectations for ease of use and visual appeal, particularly on mobile devices. To address these needs, we’ve released a major upgrade to our Bootstrap-based responsive design template. The new version makes it much easier to customize with your own colors and logo, improves mobile interaction with the latest version of the Bootstrap framework, and adds numerous other visual and usability refinements. Existing Tizra customers can try it out now by selecting the “Bootstrap Responsive Template” in the PRESENTATION area. Or if you’d like to see a quick preview, take a look at this demo site… https://abedemo.tizrapublisher.com

Using XML to Create a Better Online Reading Experience for the American Payroll Association

Congrats to the American Payroll Association on their recent launch of XML-based publications on Tizra!  Thanks to this collaboration, APA's authoritative books for payroll professionals are now available in crisp, reflowable HTML, creating a user experience that feels like a truly digital native product, rather than a conversion from print. XML-based publishing also creates a better mobile reading experience, supports more precise search and navigation, and opens the door to better accessibility for users with low vision and other disabilities. Our partners at  Scribe  did a great job supporting APA through the process of producing the XML for loading into Tizra, and we’d definitely recommend them to anyone interested in such a transition. It’s hard to overstate what a big step forward this is for Tizra as a platform and a company. XML has long been planned for in the product's architecture, but now for the first time, we have a working example that demonstrates the pow

How the American Dental Association Moved Beyond DRM

The American Dental Association has been publishing books, brochures and other materials to help members stay current and manage their practices for more than a century, and now generates about $10 million in sales and licensing revenue from these products. The ADA migrated to Tizra this year after a rigorous RFP process, driven primarily by frustration with their previous digital publication solution, which relied on proprietary digital rights management (DRM) technology. Under the previous digital publication solution, users were required to download special software to view the publications, which caused user complaints, and the DRM solution was unable to handle video and other supplements that went along with the publications, meaning ADA had to rely on cumbersome delivery mechanisms like CD-ROMs and flash drives. Working with Tizra, ADA has not only eliminated these issues, they have gained the flexibility to pursue complex business models like group sales to large practice