Skip to main content

Texas Tech University Center Goes Digital and Reduces Print Budget by 80 Percent

CCFCS curriculum materials hosted by Tizra are winning raves from teachers.

After 44 years of empowering teachers with print materials that were aligned with key instructional goals, Texas Tech Curriculum Center for Family and Consumer Sciences (CCFCS) made the bold decision to go 100 percent digital using the Tizra digital publishing platform.


At first, the task seemed daunting.  “We printed out a copy of each of the curricula and some of them were four inches thick,” says center director Patti Rambo.  In addition to a massive quantity of materials for its 33 courses with 300-350 teaching strategies per course, the school also needed to meet aggressive revenue goals and appeal to a diverse customer base.


The Center’s search for solutions was exhaustive until they were directed to Tizra. “Tizra is flexible enough for us to make up the rules as we go along,” said Rambo. “We were able to design our pages so there’s less scrolling, and we were able to color code the courses.”


Tizra provided a user experience that is clear and simple enough to enable busy teachers to find what they need to prepare for classes in a format that is more directly applicable to the classroom. The lessons now include links to PowerPoint slides, videos and other teaching aids.


Based on the Center’s analysis, they are not only meeting their revenue goals, they have also reduced their printing budget by 80 percent.  Longer team, the Center expects the digital transition to create entirely new kinds of opportunities, including the potential of expanding nationally and overseas.


“We are thrilled with the way this has worked out, both financially and strategically,” concludes Rambo.


To learn more, read the entire Texas Tech case study here.

Comments

Popular posts from this blog

Free Webinar: How to get off the mult-format content treadmill

Free Webinar: Friday, September 21 12-12:30 pm (ET) How to wrangle ALL your content types into one beautiful online hub… and get off the treadmill for good! It never lets up. First it was publications and conference materials. Then blogs and social media. Then webinars, infographics, podcasts and online courses. You keep cranking them out, but where do they all go? How can you keep your communications investment from evaporating at the speed of Twitter? Tizra lets you bring it all together into a great-looking, searchable, mobile-friendly website that delivers long-lasting value to your audience. In 30 minutes you will learn... How to broadcast and curate mixed media types for maximum impact. How to categorize content for ease of use and maintenance. How a well-tuned search can reveal hidden gems. REGISTER NOW!

What Einstein Taught Us About Searching Inside Publications

When the Collected Papers of Albert Einstein went live on Tizra a few years ago, it was a huge step forward. Suddenly, anyone anywhere could search and access the output of one of the 20th Century’s great minds…from love letters to breakthrough articles that changed how we think about the nature of time and space. But the project also showed the limits of traditional tools for searching within large, complex publications. These limits sparked a collaboration with Princeton University Press and Einstein Papers Project editors, which this year resulted in a dynamic new search interface, which we’ll be demonstrating in a  Webcast Friday, December 15 at 1pm ET . The interface not only makes it easier for Einstein researchers to home in on relevant content on both mobile devices and desktops, it points the way toward faster, better searching within a wide range of publication types, from reference books to periodicals, technical documentation and standards to textbooks. Click To Re

A Customer Calls It as He Sees It

An email from one of our customers this morning reminded me that sometimes it’s best to just get out of the way and let them do the talking.  Following is unedited text from John Weatherby, Director of Product Line Management, at LAB-AIDS  (and an umpire in his spare time), on why he recommends Tizra to his colleagues...                 Reliability of TIZRA – we have experienced very little downtime during the course of our relationship and that is critical, especially to teachers that rely on access during class time                 Cross platform Capabilities – This is key in my mind as the diversity of the products teachers and students are using to access TIZRA is an issue. To develop something in-house that would work across all platforms would be fairly complicated                 Technical Support – You guys have done a great job supporting us and troubleshooting problems when they come up. This is something most publishers worry about: will someone be there to help through th