Texas Tech University Center Goes Digital and Reduces Print Budget by 80 Percent

CCFCS curriculum materials hosted by Tizra are winning raves from teachers.

After 44 years of empowering teachers with print materials that were aligned with key instructional goals, Texas Tech Curriculum Center for Family and Consumer Sciences (CCFCS) made the bold decision to go 100 percent digital using the Tizra digital publishing platform.

At first, the task seemed daunting. “We printed out a copy of each of the curricula and some of them were four inches thick,” says center director Patti Rambo. In addition to a massive quantity of materials for its 33 courses with 300-350 teaching strategies per course, the school also needed to meet aggressive revenue goals and appeal to a diverse customer base.

The Center’s search for solutions was exhaustive until they were directed to Tizra. “Tizra is flexible enough for us to make up the rules as we go along,” said Rambo. “We were able to design our pages so there’s less scrolling, and we were able to color code the courses.”

Tizra provided a user experience that is clear and simple enough to enable busy teachers to find what they need to prepare for classes in a format that is more directly applicable to the classroom. The lessons now include links to PowerPoint slides, videos and other teaching aids.

Based on the Center’s analysis, they are not only meeting their revenue goals, they have also reduced their printing budget by 80 percent. Longer team, the Center expects the digital transition to create entirely new kinds of opportunities, including the potential of expanding nationally and overseas.

“We are thrilled with the way this has worked out, both financially and strategically,” concludes Rambo.

To learn more, read the entire Texas Tech case study here.

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