Rhode Island Releases Green Economy Plans on Tizra

You may have read that Rhode Island's making a serious push to establish itself as a hub of innovation and economic growth in the green energy sector. At the core of this effort is a document called "A Roadmap for Advancing the Green Economy in Rhode Island," which was unveiled today by Governor Carcieri, Senate President Paiva Weed and RIEDC Executive Director Stokes at an invitation-only event keynoted by retired Army Gen. Wesley Clark.

Perhaps less well known is the fact that the Rhode Island Economic Development Corporation tapped Tizra to deliver the document, which can be found on their website at…

http://publications.riedc.com/view/qe2ne/default

It's a great example of how an organization can simultaneously provide faster and easier access to information, while simultaneously fostering local economic development, and preserving natural resources that might otherwise go into printing hundreds of copies of the document. Or for all you P-Bruins fans, you could call, it a hat-trick—three goals scored by the RIEDC!

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Optimizing eContent Sales: 5 Strategies for Monetizing Content

Targeted promotions and content bundle upsells are two ideas to test in optimizing sales. This is the third in a series of blog posts based on our webcast, "10 Factors to Consider when Developing your Digital Publishing Strategy." You can still watch it in its entirety here: So far we have talked about the importance of understanding your audience and whether or not to sell direct . Today, we investigate the various monetization strategies publishers utilize. The entire publishing industry has been experimenting with pricing and delivery models, from the Netflix-like subscription services offered by Oyster and Scribd, to bundling of ebooks with print editions, to chapter-at-a-time sales and more. Yet no single pricing model has emerged. What does that tell publishers? It means that you need the flexibility to experiment with your pricing strategy and adapt quickly to market fluctuations and demands. You will need a commerce and delivery...

Slater Invests in Tizra

This is a big one for us. Rhode Island's Slater Technology Fund is betting $500,000 that Tizra will "really open the floodgates for book-based content from thousands of publishers." Their investment caps a year in which we've gone from four people , two dogs and an idea to a company that someone besides us and our friends and families believe will set online publishing on its ear. We even have our very own Forbes article . Thanks to the folks at Slater for being great advisors as well as investors, and to the many friends and family members who preceded them!

Association of Research Libraries Goes Live with Tizra

After extensive internal testing, the Association of Research Libraries has begun offering recent issues of its flagship publication on a public test site hosted by Tizra. The organization announced recently that Research Library Issues is now available in full-text searchable form at… http://publications.arl.org We're thrilled about this, not only because because it's a vote of confidence from a high profile organization, but also because ARL's membership includes some of the most prestigious research institutions in the world (including the libraries of MIT and Indiana University, whose presses are already using Tizra). In addition to greater production efficiency and flexibility, ARL's use of Tizra stems from a desire to provide members with capabilities including… Better full-text search. More targeted references via social software and other links. Better compatibility with web enabled mobile devices like the iPhone. We are proud to count ARL—and RLI reade...

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