A brief moment for a minor bit of boosterism. Duke University Press has come on board with Tizra as a charter customer, something we’re excited about for a couple of reasons.
We're seeing how the emergence of long tail sales strategies is beginning to transform book publishers’ business models. The Duke books program, with its combination of long-lived scholarly and trade content, is particularly well-suited to a long tail sales strategy.
We are also really delighted at the prospect of working with such a smart and forward-looking publisher.