Tom Coates recently picked up a great post on a how much better a nice, intelligble URL scheme can make almost any web application. It's a place where system architecture and information architecture often diverge, and where thinking holistically about both at once from early on can result in software makes as much sense to people as to servers.
"We needed to find a way to keep all our of customers together on the same site," --Melanie Jeffs, Director of Digital Products, Orca Book Publishers Orca, a Canadian-based publisher of award-winning books for children, teens and reluctant readers, used to maintain separate websites and e-commerce platforms for its various digital offerings. The company had its free teaching resources under its own domain, separate e-commerce stores for the U.S. and Candian booklists, and a third site supporting paid subscriptions to its Text2Reader language arts resources. Maintaining these disparate platforms was a headache and didn't provide a smooth customer experience. "We needed to find a way to keep all our of customers together on the same site," said Melanie Jeffs, Director of Digital Products at Orca. After closely examining a number of different e-commerce solutions, Orca selected the Tizra Digital Publishing Platform because it offered: The ability...
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