A Customer Calls It as He Sees It

An email from one of our customers this morning reminded me that sometimes it’s best to just get out of the way and let them do the talking. Following is unedited text from John Weatherby, Director of Product Line Management, at LAB-AIDS (and an umpire in his spare time), on why he recommends Tizra to his colleagues...

Reliability of TIZRA – we have experienced very little downtime during the course of our relationship and that is critical, especially to teachers that rely on access during class time
Cross platform Capabilities – This is key in my mind as the diversity of the products teachers and students are using to access TIZRA is an issue. To develop something in-house that would work across all platforms would be fairly complicated
Technical Support – You guys have done a great job supporting us and troubleshooting problems when they come up. This is something most publishers worry about: will someone be there to help through the process
Cost – The financial investment to develop a multi-platform product would be huge at this point, then you still have to worry about whether it will work
Competition – We did our due diligence and could not identify another company that was doing the kinds of things TIZRA is doing. Couple that with the very positive feedback I received when I solicited feedback from your customers and in many ways it becomes a no-brainer.

Thanks, John! You can't buy better marketing than that.

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Web-based software lets publishers build interaction and community around their content, without being locked into proprietary tools and devices.

February 13, 2013 (New York, NY)--Tizra announced today at the O'Reilly Tools of Change Conference a combination of upgraded user interfaces and content management tools that provide publishers with a new option for publishing interactive digital content. The system builds on the open standards of the web, providing an alternative to proprietary "walled garden" systems, which require publishers to commit to authoring tools, viewing devices and distribution channels controlled by specific vendors.

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We're thrilled to announce a new partnership with Stanford University's HighWire Press. It's exciting not only as an opportunity to work side-by-side with a longtime leader in online publishing, but also as validation of the robustness and flexibility we have worked so hard to build into Tizra. HighWire has been serving up some of the most prestigious online journals in the world since 1995, and they are extremely selective about the technology they offer their customers.

But the real proof of the collaboration's value is the response from the marketplace, with organizations including Project MUSE (Johns Hopkins University Press), Duke University Press, and GeoScienceWorld already signed on in advance of the product's launch. Clearly, the increased discoverability, ease of use and agility resulting from the collaboration are what publishers—and readers—are looking for.

Further details on the partnership are in the news release below. A PDF version is also avai…

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