"The Tizra architecture gives us confidence in our digital products, even with tens of thousands of students logging in."
—Lawrence Frank, Vice President and Chief Marketing Officer, LAB-AIDSLAB-AIDS is in the business of delivering mission-critical education content, reliably and on a large scale. For over 50 years, the company has developed, manufactured, and published science education materials for middle- and high-school students, and for teachers across the United States. In that time, the company has built a reputation for delivering activity-based materials that go beyond the textbook. These materials need to be available to students and teachers at all times — especially during the after-school crunch time when students are doing homework.
"Reliability and scalability are crucial to our business," says LAB-AIDS Vice President and Chief Marketing Officer Lawrence Frank. "The Tizra architecture gives us confidence in our digital products, even with tens of thousands of students logging in."
LAB-AIDS wasn't always so confident in their digital publishing platform. In the early days, they published digital materials using home-grown software that suffered serious performance problems under the load of heavy traffic during peak hours.
"Our core competency is in developing science education materials, not delivering reliable, scaleable access to digital content," says Frank. "What attracted us to Tizra is that they are domain experts in this field and that we were able to take what we already had and make a very easy transition to the Tizra platform without changing our materials or processes."
Working with Tizra, LAB-AIDS was able to transition to the scalable and reliable Tizra digital publishing platform within their tight, summer development window, before school went back into session. LAB-AIDS is now using the Tizra Publisher platform to deliver online access to student and teacher materials across PCs, tablets and smartphones, including activities, simulations, videos, worksheets, and more. Now, with a year under its belt, LAB-AIDS has gained new confidence in its digital efforts, and increasingly sees them as a key part of their product mix.
"These days it is rare to do a deal where online books and materials are not a component of the solution," concludes Frank.
To learn more about how LAB-AIDS uses Tizra to deliver reliable, scalable, online access to its digital content, download the full case study.
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