America’s fourth oldest university press today became the latest in a string of prestigious organizations that have chosen to manage, distribute and sell electronic versions of their books and other content using Tizra's highly flexible web publishing platform. Great validation for the idea that, in an era of commodity content, some publishers really understand value of their brands, and are taking steps to extend and build on them.
Bill Ives has been writing about knowledge management since the days when for most people that meant color coding your files, so we were really pleased when he agreed to evaluate Tizra Publisher in The AppGap , a blog on the future of work. We were even more pleased when he said "I see this service as a great tool for content sellers." But we thought his keenest insight was into applications beyond traditional publishing... [Tizra Publisher] can also be a useful content distribution system for enterprises that need to manage the presentation of their information. This will be especially useful for verticals with a lot of internal content such as legal firms, pharma, and other research oriented enterprises. Ives saw Tizra's combination of easy and yet precisely controlled content distribution as key for these users, and others needing to share marketing and technical information. Read the full review .