Skip to main content

Behind the Screens, Pt. 1--Creating a Site With the New Tizra Publisher Control Panel

Now that it's public, we're excited to show the new Tizra Publisher web control panel in a bit more detail. To provide a real-world example, we'll show it in use building the eat.shop guides site for Cabazon Books, which went live a few weeks ago. While in practice the process is quick—with initial online selling capability available in a matter of minutes—there's a lot to the software, so we'll break it up over a few posts.

1. Upload a Document When you open your Tizra Publisher account, you're presented with the control panel homepage in your web browser. The cog dropdown provides quick access to key tasks from anywhere in the system. Start by using it to upload a PDF. In this case, it's the full 132 illustrated spreads for eat.shop nyc.




Note how the progress bar informs you as the system imports the file, extracts metadata, breaks the PDF into individual pages, and indexes it for full-text searchability. Apart from the upload, which of course is bandwidth dependent, it only takes a few seconds, but it's nice to know what's going on (beats the "click and pray" approach typical in web content management).

2. Verify metadata To minimize hand entry, metadata such as title, author and table of contents headings are extracted from documents that contain it. Any missing data can be entered through the control panel.



The second screen is a powerful outline editor used to manage table of contents entries extracted from the PDF bookmarks. The entries can be reordered indented, grouped, hidden from end users (but still saved for internal reference), and deleted.

3. Set sales terms Simply enter a price and promotional blurb, or if you want, test more sophisticated options like subscriptions based on variable duration or dates, pay-per-view, concurrencies (the number of users who can view your content at once) or multipacks (any X books from a given collection).

4. Stage and Publish Once the metadata's been reviewed, you can save it to the staging area, where the book can be checked in the context of the full web site exactly as it will appear to your users before being made public. Then click publish and your content is live!

5. Look what you've got! The book is online and part of the your own, customizable publishing web site, with a full complement of browse and search features, plus editable information pages that can be used to say more about the company and its products. Users can find their way to your content via Google and other search engines, see sales offers, buy content and use it over the web, including on handhelds like the iPhone.



Next up: Customizing design to match the eat.shop branding. Then, creating new products by breaking books down into subsections and gathering them up into collections.

Comments

Popular posts from this blog

Why Books in Browsers? A Closer Look at e-book Publishing Software Choices

What’s an ebook?  

For many, the first thought is of a Kindle, Nook or similar device, designed for a single purpose and packed with texts downloaded from a single retailer.  However, it’s easy to forget just how new that notion of ebook publishing software is...or how quickly it’s changing. As broadband connections and computing power become more pervasive, the idea of “books in browsers” or “books in the cloud” is gaining traction.  As has already happened in other media with services like Hulu, Netflix and Spotify, book publishers are starting to see the value in streaming content direct to users as they need it, rather than requiring them to download it to their own device before use.

The Case for Books in Browsers:

Delivering books or content in browsers is ideal for publishers that want to build a direct relationship with their consumers, as well as to maintain control over both content delivery and user experience. The benefits of web-based publishing include:


Audience.  With about …

New Mobile-Optimized Template Simplifies Site Design

Pre-designed templates are increasingly popular as a quick way to get new Tizra sites launched, or to refresh the design of an existing site.  A key driver in both cases is keeping up with increasingly high user expectations for ease of use and visual appeal, particularly on mobile devices. To address these needs, we’ve released a major upgrade to our Bootstrap-based responsive design template. The new version makes it much easier to customize with your own colors and logo, improves mobile interaction with the latest version of the Bootstrap framework, and adds numerous other visual and usability refinements.

Existing Tizra customers can try it out now by selecting the “Bootstrap Responsive Template” in the PRESENTATION area. Or if you’d like to see a quick preview, take a look at this demo site… https://abedemo.tizrapublisher.com

News Release: Tizra Announces an Open Platform for Interactive Publishing at Tools of Change

Web-based software lets publishers build interaction and community around their content, without being locked into proprietary tools and devices.

February 13, 2013 (New York, NY)--Tizra announced today at the O'Reilly Tools of Change Conference a combination of upgraded user interfaces and content management tools that provide publishers with a new option for publishing interactive digital content.  The system builds on the open standards of the web, providing an alternative to proprietary "walled garden" systems, which require publishers to commit to authoring tools, viewing devices and distribution channels controlled by specific vendors.

The new platform being demonstrated at the conference includes a completely re-designed web-based content viewing interface, which improves usability and compatibility across all the most popular web browsers and viewing devices, as well as enhanced linking and the ability to deliver access-controlled files in any digital format.

&q…