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Showing posts from March, 2015

Case Study: ASHP Revs up Ebook Sales by Switching to Tizra

"In the first few weeks on the Tizra platform, we have already sold more than the entire previous quarter, plus we aren't sharing our revenue anymore." —Dean Manke, VP, Marketing & Sales, ASHP When the American Society of Health-System Pharmacists (ASHP) got tired of sharing ebook revenue with its offshore epublishing vendor, it looked for a way to take greater control of its digital content publishing and sales. This search led to Tizra.

A critical factor behind the move was the need to achieve a seamless single sign-on integration with ASHP's existing Personify association management system, so that users would no longer have to juggle multiple usernames and passwords.

Additional requirements included:
Simple, intuitive user interfaces for readers… and ASHP publishing staff.An affordable solution that eliminated revenue sharing.Support for a wide range of sales models, including institutional sales, print/digital bundles, and flexible marketing promotions.Superb…